Pelo 24º ano consecutivo a Leo Burnett faz a sua seleção dos filmes que merecem levar os melhores prêmios no festival de publicidade de Cannes. Este ano a lista tem 40 projetos de 14 países, incluindo o Brasil (com o projeto da F/Nazca do Corinthians para a Nike e um da agência Monumenta, de Brasília). Confiram abaixo a lista ou baixem este PDF interativo, com os links abrindo direto para cada filme). Podem também entrar no blog criado pela Leo com descrições de cada projeto (embora não tenha muita coisa que não tenhamos visto por aqui no último ano…).

1. Heineken “The Entrance” – Wieden + Kennedy, Amsterdam, Netherlands
2. Target “Kaleidoscopic Fashion Spectacular” – Mother, New York, USA
3. T-Mobile “Welcome Back” – Saatchi & Saatchi, London, UK
4. Ikea “Cats” – Mother, London, UK
5. Carlton Draught “Slo Mo” – Clemenger BBDO, Melbourne, Australia
6. Diesel “A Brief History” – Santo, London, UK
7. World Wildlife Foundation “Save as WWF” – Jung von Matt, Hamburg, Germany
8. Nike – Football “Write the Future” – Wieden + Kennedy, Amsterdam, Netherlands
9. Gatorade “Replay – Season 2+3” – TBWA\Chiat\Day, Los Angeles, USA
10. Volkswagen – Passat “The Force” – Deutsch, Los Angeles, USA
11. Sony PlayStation – DC Universe “Mr. Lee” – Leo Burnett, Madrid, Spain
12. FedEx “Exchange Student” – BBDO, New York, USA
13. Shangri-La Hotels “It’s In Our Nature” – Ogilvy & Mather, Hong Kong, China
14. Tipp-Ex “A Hunter Shoots a Bear” – Buzzman, Paris, France
15. Google Creative Lab / Arcade Fire “The Wilderness Downtown” – Chris Milk & @radical.media, USA
16. Coca-Cola – Burn Energy Drink “Ride” – Publicis Mojo, Sydney, Australia
17. Nike – Basketball “The Film Room” – R\GA, New York, USA
18. Leo Burnett India “The Gandhi Font” – Leo Burnett, Mumbai, India
19. Berghs School “Don’t Tell Ashton” – Berghs School, Stockholm, Sweden
20. Innovative Thunder “Pay With a Tweet” – R\GA, New York, USA
21. Old Spice “Response Campaign” – Wieden + Kennedy, Portland, USA
22. Puma “After Hours Athlete” – Droga5, New York, USA
23. Diageo – Bundaberg Rum “Favourable Lie” – Leo Burnett, Sydney, Australia
24. New Zealand Lotto “Lucky Dog” – DDB, Auckland, New Zealand
25. Domestic Violence Hotline “Mercy Street” – Y&R, New York, USA
26. Carinho de Verdade “The World’s Biggest Hug” – Monumenta, Brasilia, Brazil
27. Overturn Prop 8 “Devin & Glenn” – Saatchi & Saatchi, New York, USA
28. Logitech Revue With Google TV “Ivan Cobenk” – Goodby Silverstein & Partners, San Francisco, USA
29. Allstate “Teen Driver” / “GPS” / “Douglas Fir” – Leo Burnett, Chicago, USA
30. Bolthouse Farms “Baby Carrots” – Crispin Porter + Bogusky, Boulder, USA
31. BGH Air Conditioners “Big Noses” – Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
32. 4th Amendment Wear “Metallic Ink Undertones” – 4th Amendment Wear, Boulder, USA
33. Nike “Republica Popular do Corinthians” – F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
34. IBM “Watson” – Ogilvy & Mather, New York, USA
35. Google – Chrome Browser “Chrome Speed Tests” – BBH & Google Creative Labs, New York, USA
36. Volkswagen – Fun Theory “Speed Camera Lottery” – DDB, Stockholm, Sweden
37. Drive Dry “They’d Love To Meet You” – Fox P2, Capetown, South Africa
38. Johnny Cash – American IV “The Johnny Cash Project” – Chris Milk & @radical.media, USA
39. Chrysler – Chrysler 200 “Born In Fire” – Wieden + Kennedy, Portland, USA
40. Bing / Jay-Z “Decode Jay-Z With Bing” – Droga5, New York, USA